Benoit Design, Inc.
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What We Do
Benoit Design is a brand marketing communications and design firm. We specialize in applying our collective creativity and experience to help you identify, develop and communicate your brand in an engaging way. While our output is principally in print, we also work in other media, including the web.
   Applications, of course, are the easy part. What’s challenging is the message: what you say and how you say it. We believe our consistent success in helping clients identify their brand and communicate it effectively is a key consideration in evaluating Benoit Design’s potential value to your company.

How We Do It
All good communications and design firms do pretty much the same thing, but we believe the way Benoit Design goes about planning and executing a project, i.e. our processes, sets us apart. We know a disciplined process is vital to staying on course, on time and within the budget, while allowing for a free flow of ideas and new directions in treating the message.

The “B” Word
B for brand. Here’s what we believe: you (and your products and services) already ARE brands, whether you are Starbucks or Joe’s Coffeehouse. Joe’s may be lesser in size, but can be every bit as respected, with products just as good, and customers just as loyal.
   Brand is your essence, your character, your personality. And as such, it’s not so much what you think and say what you are, but what others think and say. Brand is the sum of your history, what you do, how you do it, your appearance, your people, your attitude, and qualities that can only be described as “the x factor.”
   It is Benoit Design’s job to work with you to help identify what your brand is, clarify and simplify it, focus it, make it over and shine it up if needed, and communicate it consistently in everything you produce – from your corporate identity to your packaging and communications to your investor relations.

“What We Do and How We Do It – i.e. creativity and performance – can be measured by results and by client satisfaction.”